Keyword Research Services – Discover High-Value Terms
Discover the exact search terms your Perth customers use to find businesses like yours. Our data-driven keyword research identifies high-value opportunities that drive qualified traffic.
Get Free AnalysisWhat is Keyword Research?
Keyword research is the foundation of any successful SEO strategy. It's the process of discovering and analyzing the actual search terms people enter into search engines when looking for products, services, or information related to your business.
At Perth SEO, we go beyond basic keyword lists. Our comprehensive research identifies search intent, analyzes competition levels, uncovers long-tail opportunities, and maps keywords to your customer journey. We use advanced tools including SEMrush, Ahrefs, and Google's own data to build a complete picture of your keyword landscape.
According to recent studies, 70% of marketers say SEO is more effective than PPC, and proper keyword research is the cornerstone of that success. Businesses that invest in thorough keyword research see an average of 40% higher conversion rates compared to those using basic approaches.
Why Perth Businesses Need Professional Keyword Research
The Perth market presents unique opportunities and challenges. With a population of over 2 million and a strong local business ecosystem, understanding how Perth residents search is crucial for your success.
Perth searchers often use location-specific terms and have distinct preferences compared to other Australian cities. Local modifiers like "near me," suburb names, and Perth-specific terminology can dramatically impact your visibility.
Our local expertise means we understand Perth's business landscape, seasonal trends, and regional search patterns that national agencies often miss.
How We Conduct Keyword Research
Our proven 6-step methodology ensures comprehensive keyword discovery.
Discovery Call
We learn about your business, goals, target audience, and current marketing efforts.
Competitor Analysis
We analyze what keywords your competitors rank for and identify gaps and opportunities.
Keyword Mining
Using advanced tools, we compile thousands of potential keywords related to your business.
Intent Mapping
We categorize keywords by search intent: informational, commercial, and transactional.
Prioritization
We rank opportunities based on volume, difficulty, relevance, and business value.
Strategy Delivery
You receive a comprehensive report with prioritized keywords and implementation roadmap.
Keyword Research Deliverables
Comprehensive Keyword List
Organized spreadsheet with 200-500+ keywords categorized by topic, intent, and priority.
Search Volume Data
Monthly search volume metrics for each keyword with seasonal trends analysis.
Competition Analysis
Difficulty scores and competitive landscape overview for each target keyword.
Priority Recommendations
Strategic recommendations on which keywords to target first based on ROI potential.
Frequently Asked Questions
Our comprehensive keyword research typically takes 5-7 business days. This includes competitor analysis, keyword mining, intent mapping, and strategic recommendations. Larger projects or highly competitive industries may require additional time.
Most clients receive between 200-500 keywords organized by priority. However, quality matters more than quantity. We focus on keywords with real business value rather than inflating numbers with irrelevant terms.
Absolutely. For Perth businesses, we specifically research local variations including suburb names, "near me" searches, and Perth-specific terminology. Local keywords are crucial for businesses serving the Perth market.
We use a combination of industry-leading tools including SEMrush, Ahrefs, Moz, Google Keyword Planner, and proprietary data sources. This multi-tool approach ensures comprehensive coverage and accurate data.
We recommend reviewing and updating your keyword strategy every 6-12 months. Search trends evolve, new competitors emerge, and your business may expand. Regular updates ensure you're targeting the most valuable opportunities.
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Ready to Discover Your Best Keywords?
Get a free keyword research consultation and discover the search terms that will drive qualified traffic to your Perth business.
- Free initial keyword analysis
- No obligation consultation
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